Privacy Policy

Privacy Policy Launchlabs BV Launchlabs BV (''we''), located in the Netherlands, is responsible for processing personal data as shown in this privacy policy. We consider the careful processing of personal data of the utmost importance. Personal data is processed and secured with diligence, following the requirements of the General Data Protection Regulation (GDPR) and other applicable laws and regulations. This Privacy Policy explains how we collect and use data, in compliance with the GDPR.

Our Role We are the data controller for the necessary personal data you share with us as a customer or visitor to our website. We act as a data processor for the personal data of your customers that flow through our systems by using our products or services. For these personal data, you are the data controller.

In this Privacy Policy, we explain the types of personal data we collect and use, and the purposes for which we do so. We recommend that you read this Privacy Policy carefully. This Privacy Policy applies to our website,, and related websites and services.

Use of Personal Data When You Are a Customer of Launchlabs BV When you use the services offered by Launchlabs BV, you share personal data with us. We collect and use personal data that you, your company, directly or indirectly share with us. We will not use the personal data for purposes other than those described in this privacy policy, unless explicit consent is given in advance.

Types of Personal Data We Process When you use our services, we may process the following personal data:

First and last name

Address details

Phone number

Email address

IP address

Other personal data actively provided, for example, by creating a profile on this website, in correspondence, and by phone

Data about your activities on our website

Data about your browsing behavior across various websites (for example, because this company is part of an advertising network)

Internet browser and device type

Bank account number

Why We Process This Data We generally process personal data for the following purposes:

Sending our newsletter and/or promotional materials

Being able to call or email you when necessary to perform our services

Informing you about changes to our services and products

Use of Personal Data When You Visit Our Website Launchlabs BV analyzes your behavior on the website to improve the website and tailor the offering of products and services to your preferences. Launchlabs BV also processes personal data when we are legally obliged to do so, such as data needed for our tax return.

For processing personal data during your visit to our website, we always request your consent. If you are not a customer of Launchlabs BV but wish to receive our newsletter and/or promotional materials, we will also request your consent for this. Every email we send you as part of this provision contains an option to unsubscribe directly from the respective mailing list.

If you are already a customer of Launchlabs BV, we will send you our newsletter and/or promotional materials based on our legitimate interest in keeping you informed of new developments in our products and/or services. Every email we send you as part of this provision contains an option to unsubscribe directly from the respective mailing list.

Retention of Personal Data We retain your personal data for as long as necessary to achieve the purposes described in this privacy policy. In general, we retain personal data of our website visitors for 3 months.

Your Rights Under the General Data Protection Regulation (GDPR), you have the right to access the personal data we collect and process about you. You also have the right, in certain cases, to have this data corrected or deleted. You can request us to stop using your personal data or ask us to provide your data in a machine-readable format.

To exercise these rights, you can contact us directly at We will ensure that you receive a copy of the personal data we process about you, or provide a well-founded response to your other requests. To ensure that we handle requests from the right person, we may want to verify your identity. To facilitate this, we may ask you to send a copy of your ID (the citizen service number and photo should be masked) so that we can perform this verification.

You also have the option to file a complaint with the Dutch Data Protection Authority. Please visit for this purpose.

Sharing with Others We will not share your personal data with others without your consent, unless it is necessary for the execution of the agreement that you or your organization has entered into with us, or unless it is a legal obligation for us.

Transfer of Personal Data To achieve the purposes described in this Privacy Policy, we may transfer your data to parties outside the European Economic Area (EEA). When this is the case, we will take the necessary measures to ensure that personal data is well secured. For transfers to the United States, we ensure that Standard Contractual Clauses have been agreed with such a US party or that this party complies with the applicable EU-US agreement. For the transfer of your personal data to other countries outside the EEA, we always check with the European Commission whether an adequacy decision has been made for these countries.

Analytics The data you provide may be stored for the purpose of making statistical analyses, including via Google Analytics and Piwik. These statistics are used to optimize the services. This allows us to see how our visitors use the website and improve it based on that information. Where possible, we pseudonymize this data.

Cookies We want to offer you relevant and personalized information in a user-friendly way. For this purpose, we use different types of cookies on our websites. For example, we place cookies that are necessary for the functioning of the site, such as the ability to respond, the operation of spam filters, video playback, and caching to speed up the website. We also use analytical cookies that do not infringe on your privacy.

In addition, we place cookies that track your browsing behavior so that we can offer customized content and ads. During your first visit to our website, we informed you about these cookies and requested your permission to place them. Our website uses the Google Ads Remarketing service to advertise on third-party websites (including Google). These ads are targeted at visitors who have visited our website.

In general, cookies are retained for the duration of the (browser) session. Moreover, your IP address may be stored in the log files of our web server when you use our services. This is necessary to manage and secure our services properly. We do not use the IP address to track or record your online behavior. Most of the time, we are unable to link the IP address to your name, address, or other identifying information, except when you provide us with such information and continue to use the same IP address.

You can opt out of cookies by configuring your web browser not to store cookies. You can also delete all previously stored information through your browser settings.

Security We ensure that personal data is protected against loss or unlawful processing. Among other measures, we have implemented the following technical and organizational measures:

Logical access control, use of passwords, and possibly a second factor

Data encryption

Pseudonymization of data

Use of Virtual Private Servers (VPN) accessible with an SSH key

Transfers only over SSL

Purpose-bound access restrictions

Review of authorized authorizations

Third-Party Websites and Services

Our services and products, under the Follago brand, encompass activities related to providing software for our customers to build their own professional websites. Our customers determine the type of data they collect on or through their websites. We process such data only on behalf of our customers.

Within our products and services, we offer the option to use support from external applications such as Azure OpenAI and OpenAI. It's always your decision to activate these external applications; we have merely integrated the capability.

When using external applications like Azure OpenAI and OpenAI, you are personally responsible for any potential processing of personal data and the intellectual property of the data you generate using these external applications.

If you have questions about the information our customers collect on or through their websites, you can contact the organization that has set up the website. Our customers determine which other services or plugins they use. This Privacy Policy does not apply to such other services or plugins, nor does it apply to third-party websites visited through links. We cannot guarantee that these third parties handle your personal data safely and reliably. We recommend that you also read the privacy policies of these parties.

Changes to Privacy Policy

We may change this privacy policy as necessary. Important changes will be announced on our website. Previous versions of our privacy policy will be archived online.